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Profile of Hana Maher

Hana Maher Freelance Writer
3 years experience 0 projects worked Malaysia
RM10.00 /hr RM0 earned
Blog WritingContent CreatingCopywritingEasyStoreEmail HandlingLanguage - EnglishProofreadingSocial Media ManagingTranscribingTranslation

For work purposes, please feel free to contact me at hanamah3r@gmail.com

Work History (0)

  • There are no activities yet.

Work Experiences

  • Contributing Writer

    PRIMAL™

    January 2019 - Now

    • Write between one and two articles on a weekly basis;
    • Write one Pings! (short write-up on a trending topic) on a weekly basis

    PRIMAL™ is a Kuala Lumpur-based digital magazine that is dedicated in telling stories that resonate with the youths and young adults in hopes of inspiring them to lead a more passion-led and purposeful life. The digital magazine publish stories on art, food, inspiring personalities as well as humanitarianism.

  • Part-Time Public Relations and Marketing Executive

    Brown & Sugar Concept Enterprise

    October 2018 - Now

    1. WEB CONTENT WRITING/CREATION
    • Write the product descriptions;
    • Proofread, write and edit website copy;
    • Conceptualise, design and execute layout and marketing content for landing pages;
    • Conceptualise and design the website banners;
    • Set up, contribute and manage the company’s blog;
    • Set up, manage and update the company’s testimony landing page to ensure testimonies are current

    2. SOCIAL MEDIA COPYWRITING
    • Write Instagram captions that includes SEO keywords;
    • Ensure all captions are in line with the brand’s tone

    3. PR & MARKETING
    • Engage with social media influencers; designers; and wedding and event planners for collaborations and partnerships;
    • Identify and engage with international bakers to collaborate with and/or invite to co-host workshops;
    • Build and maintain business relationship with social media influencers; designers; wedding and event planners; and local and international bakers;
    • Attend to unsatisfied customers and work on damage control;
    • Plan and execute marketing strategies to boost number of followers, customers as well as online presence;
    • Proofread and edit all materials such as posters; recipes; and instructions for workshops;
    • Proofread and edit all marketing collaterals such as proposals and/or quotations for Dessert Booth and Wedding Favours;
    • Write proposals and the company’s Terms & Conditions (T&C) for business, event and workshop collaborations;
    • Reply to customer enquiries via email

  • Freelance Writer

    Beauties of Life Inc

    October 2018 - December 2018

    ▪ Written 25 short articles on a weekly basis for the BL Video Story;
    ▪ Written attention-grabbing titles to boost readership;
    ▪ Written Facebook caption for each article, shared via The Best Videos

    TheBL (The Beauty of Life) is a San Francisco-based online media that focuses on the fundamental and importance of moral standards and values. Through its published articles, the media outlet hopes to improve mankind\\\’s moralities and simultaneously promote a culture that exudes kindness, sincerity, mutual respect and understanding by educating the readers of the beautiful aspects of life.

  • English Journalist

    Malaysian Digest

    August 2016 - July 2018

    ▪ Written one Feature Article on a weekly basis, with topics such as Wildlife and Environmental Conservation; Children’s Rights; Human Rights; Education; Health; Humanitarian Relief; Government Policies; Social and Community Welfare; Sports; and Religion;

    ▪ Written between two and eight stories/news on daily basis, that focused on human interests; and trending topics and/or discussions;

    ▪ Written breaking news and live updates such as \\\”As Polling Centres Close, GE14 Saw Lower Voter Turnout At 76%\\\”, \\\”[UPDATED] EPF Building Along Federal Highway Ablaze, Debris Flying All Over\\\” and \\\”[PHOTOS] Tree Falls In Front Of KLCC, Two Casualties Reported\\\”;

    ▪ Written book reviews;

    ▪ Written captions for Feature Articles’ promo on Instagram;

    ▪ Translated Malay news and Feature Articles to English;

    ▪ Sourced for images and videos that compliments the Featured Articles and daily stories/news;

    ▪ Exercised basic photography and editing skills to accompany Featured Articles and daily stories/news;

    ▪ Identified key stakeholders and conducted impromptu interviews for ad hoc stories/news;

    ▪ Built and maintained media relationship with PR agencies; inhouse PR departments of corporate stakeholders, nongovernmental organisations (NGOs); and managers and/or publicists of politicians, celebrities, influencers, corporate and/or business leaders and athletes;

    ▪ Attended media launches to curate content for the platform;

    ▪ Conducted interviews for Feature Articles with key stakeholders such as politicians YB Nurul Izzah Anwar and Dato’ Seri Nancy Shukri; Selangor Princess Tengku Zatashah Sultan Sharafuddin; environmental activist Yasmin Rasyid; Malaysian writers Dina Zaman and Felicia Yap; athletes Pandelela Rinong and Quzandria Nur

  • Public Relations Executive

    essence Burson-Marsteller

    January 2016 - May 2016

    ▪ Established communications with stakeholders for the Candidate Research Process;

    ▪ Identified potential candidates for the Merdeka Award as per the five categories, Education and Community; Environment; Health, Science and Technology; Outstanding Scholastic Achievement; and Outstanding Contribution to the People of Malaysia;

    ▪ Drafted the citations of the selected nominees;

    ▪ Assisted in community management for 2016 SCKLM by replying to queries on social media whilst monitoring the traffic and reactions

Education

  • Bachelors Degree (HONS) in Communications (Marketing Communications)

    HELP University

    August 2012 - December 2015

    • Studied Advertising, such as Copywriting, Above The Line (ATL) advertising and Below The Line (BTL) advertising;
    • Studied Marketing, such as Branding, The Four Ps, The Four Cs and the various Marketing Strategies;
    • Studied Public Relations, such as PR Audit, writing Press Releases, Event Planning, Management and Evaluation;

    Participated in various co-curricular activities that emphasised on experiential learning, whilst putting theory into practice:

    1. Cross-Cultural Communications: Building Bridges
    • Organised a talk attended by more than 50 attendees;
    • Written the emcee script and was the floor emcee for the talk

    2. Lend a Paw Campaign
    • Organised a month-long campaign;
    • Managed the Twitter account of the campaign;
    • Identified relevant contents for each social media platform;
    • Garnered 267 ‘I Support Animal Adoption’ pledges in 3 days;
    • Collected RM87.90 in donation in 3 days;
    • Found a home for 2 out of 3 animals in 3 days

    3. 2013 Shell FuelSave College Competition
    • Liaised with Shell representatives, Shell FuelSave spokesperson and Ogilvy representatives;
    • Managed the Twitter and Instagram account of the team;
    • Identified relevant contents for each social media platform;
    • Created attention-grabbing captions that relates back to the 14 Shell FuelSave tips
    • Monitored and tracked the team’s expenditures for bookkeeping purposes;
    • Handled and managed the documents and paper trails of the team

    ADDITIONAL INFO:
    • Joined the Multimedia Society;
    • Honours Thesis titled, ’The Impact of Glamourised Television Series, Mad Men, on the Young Adult’s Mind, 2015 (Grade Awarded: A)

  • Foundation in Management

    Universiti Tun Abdul Razak (UNITAR)

    June 2011 - May 2012

    • Studied the fundamentals of various subjects such as Business, English, Law, Psychology and Sociology as well as History